Here are the steps we’ll be covering in this guide:
1.Download the Instagram app.
2.Create a personal profile.
3.Select your username and password.
4.Add a professional profile photo.
5.Switch to a professional profile page.
6.Choose to list as a business and connect your Facebook business page.
7. Select your Instagram business category.
8. Fill out your Instagram business profile.
9.Using Instagram insights to your advantage.
1. Download the Instagram app
The simplest first move is. You'll need the Instagram software downloaded to your mobile device. For some features, you can use the Instagram web edition but
the app is built to operate better on a mobile device.
2. Create a personal profile
You'll first need to build a personal account to make an Instagram business account. With this, it is better to use an email address connected to your company, as the two accounts would be linked together. For example, for your marketing department or customer support department, you may use the email address, or you can create a new email address specifically for that purpose.
3. Select your username and password
An important part of the process is choosing a username — yourusername will be what users use to find you on the website. Evidently the best alternative is to use your company name. Unless your company name is a little generic, however, it may already be in use. Think of an alternative in these situations which
would make sense for people trying to find you. For example, you can use the word "official" after your business name, or another word associated with your industry, such as "fashion" or "tech." If you're using different social media sites, consider aligning your Instagram username with already-used ones. This will make it easier for users to find you if they already follow you in another location
4. Add a professional profile photo
Your username is just asrelevant as your profile picture. For most cases, businesses can use a variant of their logo, and the clients can easily identify it. If need be, you can always change your profile picture later, but for now, choose one that reflects your brand professionally.
5. Switch to a professional profile
When the above steps are complete, you're ready to turn to a Business Account.
Note: You MUST have a Facebook page associated with your company, to complete this phase.The page may be inactive but you need at least one Facebook skeleton to start from that stage
Once you’re ready, follow these steps:
1.Click on your profile photo in the bottom right corner.
2.Click on ‘Edit Profile’
3.Select ‘Switch to Professional account’.
6. Choose to list as a business and connect your Facebook account
You will be asked on the next screen to select if you're a Company or a Maker. If you're not an person, like a blogger or influencer, you're going to want to pick company. The app will then ask you to log in to your Facebook profile. Depending on if your Facebook is already connected to your Instagram account, you will be able to do so with only one or two taps. Finally, she will ask you to check the details of your company. You can join them if you want customers to contact you easily, or if you want to skip this stage
7. Select your Instagram business category
You'll then need to choose the category that best describes your company. The software will give you some recommendations, but the option is thousands.
To be more precise, you can use the search feature. Try out a few different business-related keywords to find the one that best suits what you do. Instagram market search group .
8. Fill out your business profile
You will now be led to a page that looks a lot like apersonal profile but at the top with your company name and logo of the site.You are literally there!
But there is one more thing to do, before you can start writing. Updating the specifics of your business helps customers to know more about your company and how to access your website.Click on your profile picture in the bottom right corner to enter those info. You can see a button at the right, which reads "Edit Profile." Click this, and with your website URL, profile about your company, and contact information, including a phone number, you can update your company details. You may also edit or alter the majority of the information you filled out above.